From Mexico
to the world
Expand a mexican brand global leadership in more tan 30 countries.
Building a new graphic identity, from the Bimbo’s main assets and its brand philosophy.
Bimbo´s typography since 1970
Comercial logo
Brand’s philosophy
Achieving a gifted logo of endearing elements and meaning.
- Before
- After
And creating unique assets that bring personality and cohesion in each brand touchpoint.
Color Palette
Brand Strategy
Innovation · Brand Personality · Tone of Voice
Brand Identity Design
ID Design · Editorial Design · Corporate comunication · Global Brand Management · Brand Guidelines
Brand Production
Ink Separation · Print Proofs · Print Supervision
